The Case Foundation's Giving Challenges

Parade magazine is partnering with the Case Foundation, Network for Good, Global Giving and select nonprofit partners to launch America’s Giving Challenge. The America’s Giving Challenge begins at 3 p.m. EST on December 13, 2007 and will end at 3 p.m. EST on January 31, 2008.

Presented by Parade, The America’s Giving Challenge will award a total of $500,000 across two categories, to the charities inspiring the most people to “take the challenge” and fundraise for or donate to a cause or charity they care about.

Individuals visit the Parade Website and choose how they would like to participate. Participants can choose to “Champion a Cause” or “Give to a Cause.”

• Champion a Cause – Using online charity badge technology, “Champions” will reach-out to friends, families, co-workers or anyone in their online or offline social networks seeking donations to their cause. The eight individuals who attract the most donors to give through their charity badge will get $50,000 for their charity (four organizations each on Network for Good and Global Giving).
• Give to a Cause – The top 100 nonprofits attracting the most online donations made through the Challenge will each get $1,000 (fifty organizations each on Network for Good and Global Giving).

Participants will receive easy-to-follow instructions on how to build, customize and distribute their own charity badge to raise funds and spread the word for their cause. Network for Good and Global Giving will process all donations.

Causes on Facebook is partnering with the Case Foundation to launch the Causes Giving Challenge on Facebook. The Causes Giving Challenge begins at 3 p.m. EST on December 13, 2007 and will end at 3 p.m. EST on January 31, 2008.

The objective of the Giving Challenge is to introduce people to new ways of giving online and connecting with others through the causes they care about most.

A total of $250,000 will be given to the nonprofit beneficiaries of those causes who receive the most unique donations.
The breakdown of the awards is as follows:

• $50,000 to the Cause with the most unique donors
• $25,000 to the next two Causes with the most unique donors
• $10,000 to the next ten Causes with the most unique donors

In addition, the Causes Giving Challenge will award $1,000 per day (up to a total of $50,000) to the Cause with the most unique donations in a 24-hour period (midnight to midnight). To qualify, a Cause must have a minimum of ten donors that day. If there is a tie, the $1,000 will be split amongst the qualifying charities.

The Giving Challenge is not focused on how much money you can raise, but on how successful you are at building collective action to make a lasting impact. To succeed, the goal is to get as many unique donations to your charity as possible.