Posts Tagged“business ideas”

The best brands are probably built on the greatest stories. With technology and social media interlaced with almost every part of our lives, everyone has a story to tell. In this scenario, it has become increasingly important for businesses to promote a story that would lead to a successful brand building. It is also not unknown that people respond to visual media like images or videos, more than plain text. Video engages us on a visceral level. It helps us connect to an idea or a product through visual storytelling, and make people understand and internalize your message. This leads…

In terms of starting up and running your new business operation, are you confident things will work out in your favor or you will ultimately have to bite the bullet and close up shop one day? While that can certainly be a tough question to answer early on, you will be able to see some patterns form sooner rather than later. As a result, you will gain some insight into whether or not you have a smooth business startup plan unfolding in front of you. That said there are a number of steps you can take as the months and…

Despite the many joys and advantages of being your own boss, mental health rarely comes up in the conversation when it comes to being a solopreneur. Related: Content marketing tips for Solopreneurs That being said, loneliness and depression amongst remote workers is a very real phenomenon which can be attributed to a number of factors including: Lack of face-to-face communication with others: when working from home, we rarely are afforded much in terms of human interaction Health problems associated with being sedentary and not getting out of the house The “lone wolf” mentality: this isolation eventually drains us as we…

Has the time finally come for your brand to have a mobile app by its side? If so, do you know where to go in terms of not only finding the right app for your brand, but also the right developer to put it in place for you? In a day and age when millions of consumers around the globe are turning to their mobile devices of all kinds to browse for and ultimately buy products and services, your mobile app is a necessity. That said knowing what your soon-to-be app can do, who will build it, and of course…

Even M&A experts like Larry Polhill know that almost half of all mergers and acquisitions “fail,” leaving the combined entity less well-off than before.  There are many reasons that this happens, and while some of them might be beyond your control, other causes of failed M&As can be prevented with some planning and careful preparation before the transition.  If you are thinking of participating in an M&A, here are some pitfalls to look out for. Customer Service Gaps Customers are the life’s blood of any business, and the first priority before, during and after any merger is to make sure…