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As a marketer, your job is to get your company’s or clients’ brands products and services in front of customers in a way that it resonates and causes actions. Today with so many companies competing for these same customers and so customers being inundated with so much marketing it is a battle that can sometimes feel like it is bringing fewer positive results. You have to split your time between traditional marketing strategies and channels and digital marketing which demands different approaches and metrics. Although the traditional marketing schemes are pretty set, strategies like social media marketing, SEO and some…

There are many different reasons why a business might want to run projects. After all, this is a popular way of making any company work better and face up to the challenges of the future more effectively. One of the most powerful reasons for running professional PRINCE2 projects is to set about modernising an established business. If a company has been struggling to keep up with the pace of change in their industry then this could prove to be an inspired decision. Take on More Projects The first benefit to using PRINCE2 is that you can handle far more projects…

There is no doubt that having a great PRINCE2 team is a huge advantage for any company. These are the people who can bring in new ideas and help you to face up to the challenges that lie ahead. One issue that needs to be avoided, though, is that of not giving the project team enough fresh challenges. This can lead to them stagnating, which means you run the risk of not getting the benefits from their work that you hope for. Why are these new challenges so badly needed and what can you do to keep them coming time…

If you are thinking of running more projects in your company then choosing the PRINCE2 methodology is a recommended way of doing so. This is a widely-accepted way of running projects that can help you to put in place the processes and system that you need. Interestingly, away from the main benefits there are also many other reasons for using PRINCE2 on your projects. These are the unexpected ways in which you can save money by running smarter projects each time. Understand the Value of Each Project Early On It can be incredibly frustrating to put a lot of time…

Having a professional, well-run PRINCE2 project team can work wonders for any type of business. This is a way of introducing new processes, changing your system or carrying out whatever other changes are needed. Yet, might there come a time when you feel that you need to increase the size of this team? There are a few reasons why this might be the case, and a few points to take into account when deciding whether to go ahead and do so. The Business Has Grown Carrying out PRINCE2 projects successfully should lead to your business growing over time. This is…