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When it comes to advertising in today’s digital marketing environment, businesses need to think outside the box (or, in this case, screen). Since digital advertising is so popular, sometimes it takes reverting to an older style of advertising to help your business stand out. Promotional products have been around the advertising world for a very long time. In fact, it is one of the oldest types of promotional marketing that is still popular today. This method would not have stood the test of time if it didn’t really work; you should seriously consider a branded merchandise campaign for your business.…

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No matter what your line of business may be, there are oftentimes when you will find yourself looking for the right answer in order to solve a problem. For those who construct items for a living, having the right parts available can make all the difference in the world. With that being the case, does your business make sure it is stocked up on all the parts it needs in order to full customer orders? If you’re not properly supplied, you could find clients going elsewhere, something that obviously has a bottom line impact on your revenue stream. So, do…

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Photo by CC user Jagro on Wikimedia Commons In order for your business to truly differentiate itself from the competition, it has to be winning over consumers on a number of fronts. For starters, you have to produce marketing materials that will not only capture the attention of consumers, but also resonate with them when all is said and done. So, what type of marketing items will get noticed by consumers, yet not cost you an arm and a leg at the same time? Business Cards, Brochures, and More When it comes to making an impact in the business world, it…

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Photo by CC user Patrick Redmond – Docklands Business Forum on Wikipedia.org Do you sometimes feel like your business has a great message, yet not too many people truly know about it? Unfortunately, there are probably many business owners who can attest to that feeling. They have a great product and/or service, but getting the word out there to consumers is hampered by one or more reasons. As a result, they’re doing the level of business that not only they would like to do, but truly need to do in order to have a healthy revenue stream. With that being the…

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If your small business is seemingly a little unorganized these days, can you put your finger on just what exactly is wrong? For many people running their own companies, the myriad of daily tasks can sometimes leave them feeling a little overwhelmed. If that describes you, your brand could be suffering as a result. One of the keys to success for any business is its website. Without a formidable and organized website, one’s business can miss out on potential revenue, the ability to grow the company, and social media opportunities. So, is your website as organized as it should be?…