Browsing CategoryBusiness

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Photo by CC user United States Navy (ID 090623-N-6403R-003) What goes into your efforts to promote your brand on a regular basis? Some businesses turn to email marketing. Others look at social media as a great way to push their brands. Still other businesses are delving into mobile marketing as a means to lure more customers. While all of those marketing tactics can prove beneficial to giving your brand the added attention it needs and deserves, where are video promotions on your to-do list? With the right mixture of marketing and video promotions to back up those marketing initiatives, your…

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Photo by CC users https://www.pexels.com and http://gratisography.com/ What defines you as a smart business owner? For some running companies, they will tell you that hiring the best and brightest employees is what sets them apart from the competition. Others, meantime, will tell you that their advertising and marketing campaigns have enabled them to outdistance competitors. Still others will hang their hats on always staying within budget, allowing them to avoid financial meltdowns. While all of these points are valid, another important facet of being a smart business owner is always looking to technology. Notably, how can technology help my company…

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Photo by CC user armymedicine on Flickr Do you get the feeling sometimes like your business is akin to the Titanic? While you may not be sinking just yet, there is that feeling of angst setting in, specifically when it comes to finances. Even though you’ve likely done all you could to set a course of solid financial moves as a small business owner, sometimes it seems like bad breaks happen along the way. In order for your small business to avoid that sinking feeling, it may be time to give your company a financial shot in the arm. That…

security

You have probably seen a security guard at a nearby store, building or office and thought that they may not seem like they have much to do all day. You may have even considered getting security guards for your own business or building but are just not sure if it is the right investment for you. The truth is that security officers may be needed now more than ever and do a lot more than most people ever see or realize. Security forces need to be able to move from one task to another quickly and seamlessly to keep everything…

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It is said that a picture is worth a thousand words, but why is that the case? Statistics suggest that 90% of the information transmitted to the brain is visual, and that graphic information is processed an astonishing 60,000 times faster than text information. With this being the case, it seems obvious that if you want to communicate a message about your business you will stand a far better chance of making a lasting impression if you can do so with a visual image. The image in question could take many forms. It could be an illustration or a photo.…