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Why Do We Need GPS Tracking Devices?

GPS tracking devices are not the same as vehicle GPS systems. While both do use satellite systems, a GPS tracking device tracks a specific item, such as a vehicle or an individual, where as a vehicle GPS system is designed to help people find their route. A tracking device can be used on cars, bikes, people, trucks, and anything else, including laptop computers and smartphones. How Do GPS Tracking Devices Work? A tracking device uses satellite signals that determines exactly where a vehicle is and how fast it is traveling. Information is then sent to the orbiting satellite, which sends…

5 Questions That Will Determine Your Digital Influencer Future

When you head over to Instagram, you cannot miss the fact that the social platform is full of images of good-looking people in exotic destinations. If you look at those photos a bit closer, you’ll notice two things — they usually attract a healthy amount of attention, and they sometimes feature a product placement. Welcome to the world of digital influencers, people who are leveraging their social media following to get product endorsement deals. Instagram influencers are big in digital marketing right now, with some estimates stating that in 2016, marketers around the world spent $570 million in total on…

Improving Customer Experiences: Make Shopping Online Enjoyable

Today, customers are not just looking for great customer service, they want much more. Everyone gives the advice “walk into customers’ shoes” to know how they are feeling about your brand or product. No matter what type of business you have, the best way to increase the revenues is to satisfy the customers. Great customer experience helps you to satisfy your customers and reduce customer churn. According to a research conducted by American Express, 60% of the customers are willing to pay you more if you provide them better experience. Do you ever wonder why Amazon is so successful? It…

How to Create Beautiful Images with Still Life Photography

One of the greatest things about still life photography is that you can do it anywhere. While famous photographers like Charles Nucci may travel the world with their skills, even they had to start from humble beginnings. There is no need for any special equipment to become good at still lives either. All you need is an object, some preparation, attention to detail, and a whole lot of patience. Nucci has put together 10 top tips for people who want to learn how to take the perfect still life image, without the need for expensive equipment. Top Tips According to…

How to Reduce Bounce Rates on Your Website

Depending on your site’s purpose and goals, there may be many different statistics and metrics that determine the success and efficiency of it. But no matter what type of site you have, one of the more telling metrics across the board is the bounce rates of your site, and understanding what bounce rates are and how to reduce them may greatly improve every other element of the site. What Are Bounce Rates? Bounce rates are a statistic that can help determine how well a site is performing in relation to the traffic on that site. This metric generally tells whether…