Seven Trends Dominating the Food Industry

The food industry has exploded within the last few years, as the market has expanded into taking a life necessity and transforming it into a culture. While the term “foodie” has been in origin since the 1980’s, when it was first coined by Gael Greene, what once was an esoteric term describing someone who appreciated the fine art of food and drink, is now a common term describing a new culture of food aficionados. With the recent interest in treating food more of an experience rather than as a necessity to survival, there have been an influx in artisan food…

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Photo by CC user Jmabel via wikimedia commons Being in the construction industry typically constitutes tough work and long hours. While there is usually no way of getting around that, one factor that can make the work a little less labor-intense is having the latest in online rental tools available for any particular job. Sure, many projects will involve the purchase of tools so that they can be used over and over again. But what about those construction efforts where you do not need a certain tool time and time again? Is it really worth it to buy it if…

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Photo by CC user United States Navy (ID 090623-N-6403R-003) What goes into your efforts to promote your brand on a regular basis? Some businesses turn to email marketing. Others look at social media as a great way to push their brands. Still other businesses are delving into mobile marketing as a means to lure more customers. While all of those marketing tactics can prove beneficial to giving your brand the added attention it needs and deserves, where are video promotions on your to-do list? With the right mixture of marketing and video promotions to back up those marketing initiatives, your…

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Photo by CC users https://www.pexels.com and http://gratisography.com/ What defines you as a smart business owner? For some running companies, they will tell you that hiring the best and brightest employees is what sets them apart from the competition. Others, meantime, will tell you that their advertising and marketing campaigns have enabled them to outdistance competitors. Still others will hang their hats on always staying within budget, allowing them to avoid financial meltdowns. While all of these points are valid, another important facet of being a smart business owner is always looking to technology. Notably, how can technology help my company…

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Photo by CC user armymedicine on Flickr Do you get the feeling sometimes like your business is akin to the Titanic? While you may not be sinking just yet, there is that feeling of angst setting in, specifically when it comes to finances. Even though you’ve likely done all you could to set a course of solid financial moves as a small business owner, sometimes it seems like bad breaks happen along the way. In order for your small business to avoid that sinking feeling, it may be time to give your company a financial shot in the arm. That…