Posts Tagged“business”

5 Questions That Will Determine Your Digital Influencer Future

When you head over to Instagram, you cannot miss the fact that the social platform is full of images of good-looking people in exotic destinations. If you look at those photos a bit closer, you’ll notice two things — they usually attract a healthy amount of attention, and they sometimes feature a product placement. Welcome to the world of digital influencers, people who are leveraging their social media following to get product endorsement deals. Instagram influencers are big in digital marketing right now, with some estimates stating that in 2016, marketers around the world spent $570 million in total on…

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5 Tips to Avoid Distractions and Start Off Strong with Penny Stocks

If you look at penny stocks and think “this sounds too good to be true,” you’re certainly not alone. Here’s the truth: just like any other type of trade, penny stocks come with their inherent risks. That said, the rewards can be great for those who are patient, open-minded and know what to look for. Penny stocks represent a totally legitimate means of trading as demonstrated by endless success stories out there; however, many naysayers dismiss such stocks due to a variety of pitfalls, distractions and missteps. But what sort of missteps are we talking about? For starters, keep our…

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Why To Include A Sales Personality Test In Job Applications

It often takes a long time before companies secure their top sales representatives, with much trial and error. The turnover in sales is incredibly high because it takes real analysis and understanding of the position in order to fill it properly. Not every hiring manager has done this work, or knows where to begin, and without deciphering what the true needs of a given role are, the job will continue to be tackled haphazardly by hires who aren’t well-suited for it. Thankfully there are ways to avoid making hiring mistakes or putting the success of your present team in jeopardy.…

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Save Money and Time With These 7 At-Home Continuing Ed Options

How long have you been out of school? Five years? Ten? Twenty? …Forty? Writing for The Muse, Melissa Fudor recalls her exultation upon turning in the last paper of her college career. She was sure she’d never have to write another paper or sit for another exam in her entire life — and she couldn’t have been happier about it. Life had other plans for Melissa. “[O]f course, I was wrong,” she writes. “After entering the workforce, I’ve realized that learning is even more important now than it was back in my dorm room days.” Like millions of other strivers,…

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Kick Off Your Summer Promotional Campaign Right!

Canadian businesses, like virtually every company that’s ever graced the planet, require proper brand promotion in order to ensure that customers become aware – and stay aware – of their product or service. This is especially true if your business is located in a large, major city like Toronto or Calgary, because there are many other companies competing for your customers’ attention. Having a unique marketing campaign, therefore, gives you the competitive edge,and will improve your chances of getting noticed this summer. One way to boost your business’ exposure is through promotional clothing, technical gadgets, and other branded items. Often…

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